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Dealpath Case Study

Dealpath: A Reliable System of Record That Empowers Blackstone’s Real Estate Business

Creating Firmwide Visibility Into Pipeline, Analytics, Portfolio & Performance Metrics

About Blackstone Real Estate and Its Technology & Innovations Group

Blackstone is the largest owner of commercial real estate globally, with a $550 billion portfolio and $298 billion of investor capital under management [as of March 31, 2022]. Blackstone owns and operates assets across every major geography and sector, including logistics, residential, office, hospitality and retail. Blackstone’s Technology & Innovations team is focused on implementing, managing and optimizing best-in-class technology solutions to support the firm, its portfolio companies and Blackstone’s professionals, including those in the Real Estate business.

Deal type:

Asset Class:

Global Real Estate Portfolio Value:

$550B*

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*As of March 31, 2022

The Opportunity: Capturing Valuable Insights While Managing Large, Cross-Team Pipelines

As a global leader in real estate investing with portfolio companies across the world, Blackstone Real Estate wanted a way to streamline information sharing. To source, analyze, uncover and pursue the most compelling opportunities, the business requires extensive data input and collaboration.

Each aspect of Blackstone Real Estate deploys capital and manages data based on unique processes, but it was critical that pipeline, analytics and performance metrics be visible across the organization to inform daily decisions and senior management.

In order to track the live active disposition pipeline, Blackstone employees manually aggregated key metrics and updates for each deal into a text-based report. As the business continued scaling exponentially, technology leaders identified the opportunity to implement a stronger system of record that the firm could rely on for real-time data.

“To support all of our interconnected platforms, we wanted a better pipeline management solution that would afford independence, while rolling insightful data up into one platform,” said Danielle Gannon, Technology & Innovations Associate, Blackstone.

Blackstone’s investment platforms are continuously evolving, which means it’s absolutely essential to have a platform that our global team can trust to find real-time information. As our command center, Dealpath helps us deploy millions in capital on a global scale.

Danielle Gannon
Technology & Innovations Associate, Blackstone

The Solution: Rolling Up Investment Data Across The Portfolio In One Source of Truth

After evaluating the platform, Blackstone selected Dealpath as its Real Estate deal management software solution in spring of 2020. This marked a major firmwide shift in pipeline tracking and provided automation to significant reporting outputs as both business and technology leaders collaborated to fine-tune reporting, dashboards and data streams.

At launch, Blackstone Real Estate leveraged Dealpath to track, execute and report on acquisition, disposition, debt origination and refinancing deals across both its real estate debt and equity businesses. Additionally, the platform provided visibility into real-time deal and property data to stakeholders in other groups, including the Finance, Portfolio Management and Legal & Compliance teams. For Blackstone Real Estate, the ability to pull a report at any given time with bespoke data fields is paramount.

“Thanks to Dealpath’s configurability and close collaboration throughout the implementation process, we were able to standardize our key deal metrics and property-level information in the system,” Danielle said.

Dealpath has also heightened the Blackstone Technology team’s visibility into how users engage with the platform. From their dashboard, the team can view benchmark engagement metrics, such as:

  • Weekly active users
  • Number of key business processes implemented
  • Number of automated reports
  • Report recipients
  • External collaborator engagement

The Results: Real-Time Data Enables Quick Decisions, Speed & Scale

Following strong adoption across the organization due to ease of use and a clean user interface, Dealpath’s pipeline tracking, standardized workflows, reporting and dashboards have become deeply embedded in Blackstone’s day-to-day deal and portfolio management activities, from analysts to senior management.

“Dealpath is the hub where all of our deals live at both the beginning and end of the funnel,” Danielle said. “This continuity enables our deal teams to analyze the full asset lifecycle with reliable information, together with asset-level relationships.”

Managing deals in Dealpath has enabled Blackstone Real Estate to automate some processes and streamline others, reducing manual data entry. With fewer data request emails to answer, deal teams now have the bandwidth to review more deals and analyze opportunities under a closer lens.

Dealpath has helped Blackstone Real Estate accomplish three crucial objectives:

  1. Creating a single source of truth for pipeline and portfolio metrics: Centralizing critical mass in Dealpath has created unmatched visibility. Stakeholders can find real-time answers about pipeline or historical deals, either in aggregate or based on granular filters.
  2. Seamless, cross-team reporting and real-time dashboards: Dealpath keeps stakeholders informed about pipeline, progress and performance via automated reports, which are uniquely tailored based on roles. The team can now pull highly specific reports on the fly.
  3. Ad-Hoc Configurability: As Blackstone Real Estate’s business needs evolve, the Technology team is equipped to nimbly adapt the platform to new business goals and market conditions. From modifying workflows by adding new approvals, to making real-time edits to routinely disseminated financing, disposition and fund management reports, to requiring new ESG data fields, Dealpath’s admin tools make this an easily scalable process.

 “Blackstone’s investment platforms are continuously evolving, which means it’s absolutely essential to have a platform that our global team can trust to find real-time information,” Danielle shared. “As our command center, Dealpath helps us deploy millions in capital on a global scale.”

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